Make the most of Milano with our curated fair and city guides – put together by our expert team of architects and designers to make sure you know exactly what to see and where to go.

Your guides to the best

As Designboom, Architonic, and ArchDaily, our core vision is to inspire, connect and empower. And while we can’t physically steer you in the right direction on the city streets or Salone del Mobile’s redesigned 2024 floor plans, we can make sure you have the optimal tools to locate the biggest discoveries, best new contacts and most exciting stories: our two curated Milan guides, one to the fair and one to the city.

Let us once again curate your experience by filtering the over 1,000 exhibitors and events into what’s worth seeing, whatever you may be there for

Curation is key

Our exclusive guide to the fair is a selection of the hottest brands to visit at the Salone. The one to the city, meanwhile, features showrooms, selected locations, fringe events, architect tips and recommendations for other key happenings.

Both guides are designed to help you make the most of your precious time while you’re in Milan. We’ve done the work for you: by having our team of architects and designers select what to see and where to go. So you don’t have to.

In addition to the digital versions for on-the-go access (and getting ready before the fair), you can pick up physical copies of both guides and our fan-favourite tote bags at one of three partner hotspots around the city.

Our Milan Hotspots:

Design Variations by MoscaParnters
Viale Gorizia 14
20144 Milan

Masterly The Dutch in Milano
Palazzo Giureconsulti
Piazza dei Mercanti 2
20123 Milan

MEET Porta Venezia Design District
Viale Vittorio Veneto 2
20124 Milan

Selecting the Milan must-sees

Ever since the birth of Architonic, we’ve been passionate about connections. And for once, we’re not just talking about door hinges and furniture joints. No, Architonic is a connector of people. Introducing architects and interior specialists to premium brands is our brioche and butter. And where better for our squad of design lovers with a passion for forging new connections than the world-renowned design capital during Milan Design Week?

The magic of Milan is in the unexpected, and it’s those in-person surprise encounters and inspiring revelations that will still be filling your headspace on the flight home. But with the world’s highest quality brands, designers, and architects all descending on the city, trying to cover all the showrooms, product launches, talks, and parties by yourself in six short days is impossible.

Instead, let us once again curate your experience by filtering the over 1,000 exhibitors and events into what’s worth seeing, whatever you may be there for. Our compilation of unmissable brands and happenings will make sure you are on the optimal path through the city's seductive design carnival and can hit the ground running.

We’ll be there at the finish line.

© Architonic

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